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Monday, February 3, 2014

Bicycle Industry In India

motorcycle Industry roulette wheel sedulousness and prospects for Hero Cycles Tanisha Chawla, MLP014 shite 1.Executive Summary drive by the perennial engage in hoidenish areas, favorable government schemes and a booming childrens segment, the pedal industry is on a roll With the arrival of summertime vacations in schools and colleges across India, it is boom time again for cycles/second retailers. In a big city like Delhi, a retailer, on an average, sells 250 bicycles during the months of April, whitethorn and June. These are mostly in the children and stripling segment that for considerable has been a money-spinner for bicycle manufacturers. The gross sales figure in this segment could even touch the five hundred mark, depending upon unhomogeneous schemes and discounts to seduce customers. Add to this the standard bicycles, womens bicycles, corporation terrain bicycles (MTBs), and so on, and you leave a market large decent to be considered a huge opportunit y. CONTENTS 1.Executive Summary2 2. The Indian cps Market4 2.1 saucy Age Markets4 2.2 Growth drivers4 2.2.1 Huge demand in rural India and small towns4 2.2.2. Childrens segment5 2.2.3. Government schemes driving offshoot5 2.2.4. change magnitude health/fitness consciousness in urban areas5 2.2.5. Bicycle events5 2.2.6. The super-luxury segment is now opening up for Indian customers6 3. major Players6 4. Recent trends7 5. Challenges7 6. Times to come8 7. Bibliography9 2. The Indian Bicycle Market India produces close to 10% of the sphere yearbook bicycle production, which is estimated at cxxv Million units. It is the second largest manufacturer of bicycles in the world afterwards China, with 12 one million million million units annually. In value terms, that is US $1.2 billion. The annual domestic demand of bicycles in India is approximately 10 million units, out of which around 2.5 million units is government demand for the various welfare schemes. He ro Cycles is the largest bicycle manufacture! r in the world. major(ip) exports are to the Middle East, Africa, the US,...If you want to get a all-embracing essay, order it on our website: OrderCustomPaper.com

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